Youngstown State University students are invited to enhance their educational experience with a minor in Advertising/Public Relations. Advertising and public relations is the study of communications by organizations to their various audiences, public image and to a large extent sales. The minor in Advertising/Public Relations can be met by completing the following requirements:
| COURSE | TITLE | S.H. |
|---|---|---|
| Required Courses | ||
| ADV 3710 | Basic Public Relations | 3 |
| ADV 3711 | Marketing Communications | 3 |
| ADV 3712 | Creative Strategies in IMC | 3 |
| ADV 4855 | IMC Campaigns | 3 |
| Advertising/Marketing Courses (6 SH) | ||
| Select two of the following: | 6 | |
| Media Planning and Buying | ||
| Professional Selling | ||
| Interactive Marketing | ||
| Total Semester Hours | 18 | |
Students interested in declaring a minor in Advertising/Public Relations need to complete an Intra University Transfer Request form with their academic advisor. Students pursuing a WCBA minor must meet all course prerequisites to be eligible to register for a WCBA course, including a minimum overall GPA of a 2.5 for all upper division business courses. WCBA minor courses must be completed with the grade "C" or higher and cannot be taken credit/no credit.