OMBA 6975 A02: Business Policy and Strategy

OMBA 6975 - Business Policy and Strategy

Fall 2026 Syllabus, Section A02, CRN 42041,

Credit hours: 3

Course Meeting Times

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Instructor

Omer Genc

Email: ofgenc@ysu.edu

Public Instructor Information

Instructor Title: Associate Professor
Instructor Professional Qualifications:

PhD: Strategic Management/International Business, Temple University
Master of Science: Finance, University of Illinois at Urbana-Champaign, IL
Bachelor of Science: Business Administration, Middle East Technical University, Turkey
Instructor Office Location: Williamson Hall 3356
Instructor Office Phone: 330-941-3271

Private Instructor Information

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Course Description

6975. Business Policy and Strategy. Strategy involves thinking at the enterprise level. Successful strategy design and implementation requires a holistic understanding of the threats and opportunities in the firm’s external environment, and of its internal resources and capabilities. It also requires a synthetic view on how the firm integrates functional activities and cross-functional business processes. This course is designed to develop such an integrative view of the firm and its environment, along with appropriate analytical skills. Prereq.: OMBA 6923, OMBA 6944, graduate standing, and admission to the OMBA Program or permission from the MBA Program. 3 s.h.

Course Readings

Group Title Author ISBN
Required Strategic Management, 6th Edition. Frank T. Rothaermel 9781264124312
Required Capsim (Simulation)

Week / Module 1 (Recommended Resources)

What is Strategy (Porter, M.).

A Plan Is Not a Strategy (HBR)

What Is Strategy? It’s a Lot Simpler Than You Think (HBR)

Week / Module 2 (Recommended Resources)

How to Make Strategic Trade-Offs

The Competitive Advantage: Creating and Sustaining Superior Performance

Blue Ocean Strategy

Week / Module 3 (Recommended Resources)

The Five Competitive Forces That Shape Strategy

The Five Forces

Week / Module 4 (Recommended Resources)

Competing on Resources

The Core Competence of the Corporation

Week / Module 5 (Recommended Resources)

Four Logics of Corporate Strategy

The Power of Strategic Fit

Week / Module 6 (Recommended Resources)

Fit Control Systems to Your Managerial Style

Why Every Executive Should Be Focusing on Culture Change Now

Retaining the Best of Your Culture Amid Organizational Change

Week / Module 7 (Recommended Resources)

Demystifying Strategy: The What, Who, How, and Why

The course readings are subject to change in the event of extenuating circumstances, research developments, current events, and/or to ensure better learning.  

Additional Course Materials

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Course Learning Outcomes/Objectives/Goals

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How to Succeed in This Course

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Attendance Expectations

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Late Work Submission Policy

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Additional Course Expectations

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Artificial Intelligence Policy Statement

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Assignments/Assessments

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Grading and Grading Scale

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University Policies

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Tentative Schedule

Week of Reading(s) Proposed Topic Due/To Prepare for Class
10/19 Chapter 1 - Textbook
Chapter 2 (only Section 2.2)
Capsim User Guide and Other Resources
What is Strategy? Introductions
Team Preference Survey
Quiz 1
Capsim Registration
Capsim Training and Quizzes
10/26 Chapter 6 (Textbook) Business Strategies Quiz 2
Capsim Practice Round 1
Capsim Competition Round 2
Capsim Practice Round 3
11/2 Chapter 3 (Textbook) ExternalAnalysis Quiz 3
Capsim Competition Round 1
Mission & Strategy Assignment
11/9 Chapter 4 (Textbook) Internal Analysis Quiz 4
Capsim Competition Round 2
Capsim Competition Round 3
11/16 Chapter 8 (Textbook) Corporate Strategy Quiz 5
Capsim Competition Round 4
Capsim Competition Round 5
After Action Review
11/23 Chapter 11 (Textbook) Organizational Design Quiz 6
Capsim Competition Round 6
11/30 Capsim Final Results Course Wrap Up Capsim Competition Round 7
Final Reflection Report

The course schedule, policies, procedures, and assignments in this course are subject to change in the event of extenuating circumstances, by mutual agreement, and/or to ensure better learning.