BUS 3700 - Business Analytics
Summer 2026 Syllabus, Section 01, CRN 30907,
Credit hours: 3
Course Meeting Times
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Instructor
Courtney Borruso
Professional Qualifications:
MS Business Analytics, University of Akron, 2024
MS Medical Education, LECOM, 2009
Doctor of Osteopathic Medicine, LECOM, 2006
Tableau Desktop Foundations Certification, 2025
Certified Lean Six Sigma Black Belt, 2023
Principal Lecturer
Email: cdborruso@ysu.edu
Office: Williamson College of Business 3336
Office Phone: Department Phone: 330-941-3084
Preferred Contact Method: Email
Communication Expectations:
I will respond to emails within 24 hours Monday - Friday and 48 hours on weekends and holidays. Emails sent after 7 pm may be responded to the next business day.
How to Refer to me:
Mrs. Borruso or Courtney
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Course Description
Course Readings
| Group | Title | Author | ISBN |
|---|---|---|---|
| Required | Introduction to Business Analytics with Connect | Richardson |
The course readings are subject to change in the event of extenuating circumstances, research developments, current events, and/or to ensure better learning.
Assignments/Assessments
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Schedule of Topics and Assignments
| Week of | Reading(s) | Proposed Topic | Due/To Prepare for Class |
|---|---|---|---|
| 5/11 | Richardson CH 1: 1.1, 1.2, 1.5, 1.6 Richardson CH 2: 2.1 – 2.4 | Course Introduction - Syllabus Review & Quiz - CH 1: Using Business Analytics to Solve Business Questions - Excel Review - CH 2: Obtain the Data: Introduction to Business Data Sources - Chapter 2 Practice Labs - Final Group Project Details Available in Blackboard once syllabus quiz completed | DUE MONDAY, 5/11/26 @ 11:59 PM -Mandatory Syllabus Quiz – a 100% is required for course modules to open Due SUNDAY, 5/17/26 @ 11:59 PM: - Chapter 2: Smartbook Reading & Knowledge Check - Connect Statistics Primer - Connect Excel Primer - Connect CH 2 Online Quiz - Connect CH 2 Homework - Discussion Post # 1 |
| 5/18 | Richardson CH 3: All Sections Richardson CH 4: All Sections | CH 3: Analyze the Data: Basic Statistics - Chapter 3 Practice Labs - CH 4: Analyze the Data: Explore Descriptive and Diagnostic Analytics - Chapter 4 Practice Labs | Due SUNDAY, 5/24/26 @ 11:59 PM: - Chapter 3: Smartbook Reading & Knowledge Check - Connect CH 3 Online Quiz - Connect CH 3 Homework - Chapter 4: Smartbook Reading & Knowledge Check - Connect CH 4 Online Quiz - Connect CH 4 Homework - Discussion Post # 2 |
| 5/25 | Richardson CH 5: 5.1, 5.2, 5.4, 5.5 Richardson CH 6: All Sections | Ch 5: Analyze the Data: Intro to Predictive and Prescriptive Analytics - Chapter 5 Practice Labs - CH 6: Report the Results: Data Visualization - Chapter 6 Practice Labs | Due SUNDAY, 5/31/26 @ 11:59 PM: - Chapter 5: Smartbook Reading & Knowledge Check - Connect CH 5 Online Quiz - Connect CH 5 Homework - Chapter 6: Smartbook Reading & Knowledge Check - Connect CH 6 Online Quiz |
| 6/1 | Richardson CH 7: All Sections | CH 7: Marketing Analytics - Chapter 7 Practice Labs Course Time to Work on Midterm Exam Chapters 1-6 |
Due SUNDAY, 6/7/26 @ 11:59 PM - Chapter 7: Smartbook Reading & Knowledge Check - Connect CH 7 Online Quiz - Connect CH 7 Homework Due SUNDAY, 6/7/26 @ 11:59 PM - ***MIDTERM EXAM DUE IN BLACKBOARD CHAPTERS 1-6 *** |
| 6/8 | Richardson CH 8: All Sections Richardson CH 9: All Sections | CH 8: Accounting Analytics - Chapter 8 Practice Labs - CH 9: Financial Analytics - Chapter 9 Practice Labs | Due SUNDAY, 6/14/26 @ 11:59 PM: - Chapter 8: Smartbook Reading & Knowledge Check - Connect CH 8 Online Quiz - Connect CH 8 Homework - Chapter 9: Smartbook Reading & Knowledge Check - Connect CH 9 Online Quiz - Connect CH 9 Homework - Discussion Post # 4 |
| 6/15 | Richardson CH 10: All Sections Richardson CH 11: All Sections | Ch 10: Operations Analytics - Chapter 10 Practice Labs - CH 11: Advanced Business Analytics - LinkedIn AI Analytics Videos | Due SUNDAY, 6/21/26 @ 11:59 PM: - Chapter 10: Smartbook Reading & Knowledge Check - Connect CH 10 Online Quiz - Connect CH 10 Homework - Chapter 11: Smartbook Reading & Knowledge Check - Connect CH 11 Online Quiz - Connect CH 11 Homework - Discussion Post # 5 This is the last day to submit Extra Credit for this course |
| 6/22 | No Assigned Readings this Week | Course Time to Continue Working on Your Final Group Project and Individual Reflections | Due FRIDAY, 6/26/26 @ 11:59 PM: Final Group Project and Individual Reflection Due in Blackboard for all Groups |
The course schedule, policies, procedures, and assignments in this course are subject to change in the event of extenuating circumstances, by mutual agreement, and/or to ensure better learning.