Bachelor of Arts in Multimedia Communication

Overview

The multimedia communication program prepares students for careers in the mass communication fields. Our students graduate with an in-depth knowledge of the intellectual challenges found in media industries and a complete tool kit of skills and techniques necessary for content creation, audience analysis and production management. 

The multimedia communication curriculum is designed to aid students in the pursuit of careers in all fields of mass communication including broadcasting, public relations and social media content creation.

COURSE TITLE S.H.
FIRST YEAR STUDENT REQUIREMENT-SUCCESS SEMINAR
YSU 1500Success Seminar1-2
or YSU 1500S Youngstown State University Success Seminar
or HONR 1500 Intro to Honors
GENERAL EDUCATION
ENGL 1550Writing 13-4
or ENGL 1549 Writing 1 with Support
ENGL 1551Writing 23
GE: Mathematics Course *Any approved GE: MATH Course, MATH 2623 recommended3
Arts & Humanities (6 sh)
JOUR 2603Media Ethics and Social Responsibilities required for major3
GE: Arts and Humanities3
Natural Sciences (7 sh)
GE: Natural Science Course3
GE: Natural Science Course with Lab4
Social Sciences (6 sh)
MCOM 1595Media Literacy and Culture required for major3
GE: Social Sciences3
General Education Electives (9 sh)
CMST 1545Communication Foundations required for major3
CMST 2610Intercultural Communication required for major3
GE Elective Course3
Required Support Courses
CMST 1500Exploring Communication3
CMST 3790Personal Brand Communication3
JOUR 2602Media Writing3
JOUR 4824Communication Law3
Major Requirements
MCOM 2624Communication Technology - Photo and Video3
MCOM 2625Communication Technologies: Aesthetics and Design3
MCOM 2683Foundations of Multicamera Production1
MCOM 2683LMulticamera Lab 12
MCOM 2685Producing3
MCOM 3726American Media: History, Principles and Practices3
MCOM 3780Presentational Literacy3
MCOM 4850LApplied Production3
Option (Students must select either Option A or Option B)20-21
Option A: Production
Writing and Producing Television News
Advanced Multicamera Production
Multicamera Lab 2
Audio Production
Video Production Direction
Select 3 (9 SH) of the following: MCOM 1570, MCOM 3784, MCOM 3791, MCOM 3793L, MCOM 3795, MCOM 4888, JOUR 3721L, JOUR 3790
Option B: Media Management
Electronic Media Content Strategies
Electronic Media Promotion and Sales
Select 5 (15 SH) of the following: MCOM 1570, MCOM 3781, MCOM 3782 (with MCOM 3782L), MCOM 3793, MCOM 3794, MCOM 3795, MCOM 4882, MCOM 4884, MCOM 4888, JOUR 3721L, JOUR 3790
Seminar Requirement
MCOM 4897Seminar3
or JOUR 4825 Selected Topics in Journalism
Senior Capstone
MCOM 4899Senior Project3
FREE ELECTIVES *Hours will vary based upon what is needed for 120 SH23
Total Semester Hours120-123
Plan of Study Grid
Year 1
FallS.H.
ENGL 1550
Writing 1
or Writing 1 with Support
3-4
CMST 1500 Exploring Communication 3
MCOM 2624
Communication Technology - Photo and Video
or Communication Technologies: Aesthetics and Design
3
MCOM 2683 Foundations of Multicamera Production 1
MCOM 2683L Multicamera Lab 1 2
YSU 1500
Success Seminar
or Youngstown State University Success Seminar
or Intro to Honors
1-2
 Semester Hours13-15
Spring
ENGL 1551 Writing 2 3
JOUR 2602 Media Writing 3
MCOM 2625
Communication Technologies: Aesthetics and Design
or Communication Technology - Photo and Video
3
MCOM 2685 Producing 3
Option Course 3
 Semester Hours15
Year 2
Fall
CMST 1545 Communication Foundations 3
JOUR 2603 Media Ethics and Social Responsibilities 3
MCOM 3726 American Media: History, Principles and Practices 3
Math Requirement 3
Option Course 3
 Semester Hours15
Spring
MCOM 1595 Media Literacy and Culture 3
Option Course 3
GE: Lab Science 4
GE: Social Science 3
Free Elective 3
 Semester Hours16
Year 3
Fall
CMST 2610 Intercultural Communication 3
CMST 3790 Personal Brand Communication 3
MCOM 3780 Presentational Literacy 3
MCOM 4850L Applied Production 3
Option Course 3
 Semester Hours15
Spring
JOUR 4824 Communication Law 3
Option Course 3
Option Course 3
GE: Arts and Humanities 3
Free Elective 3
 Semester Hours15
Year 4
Fall
MCOM 4897
Seminar
or Selected Topics in Journalism
3
Option Course 3
GE: Natural Science 3
Free Elective 3-4
Free Elective 3
 Semester Hours15-16
Spring
MCOM 4899 Senior Project 3
Option Course 3
GE: Elective Course 3
Free Elective 3
Free Elective 4
 Semester Hours16
 Total Semester Hours120-123

LEARNING OUTCOMES

The student learning outcomes for the B.A. degree program in multimedia communication are as follows:

SLO1:  Students will compose messages using multi-media technology.
 

SLO2:  Students will use the production process to construct written, oral and visual messages for a specific audience.

SLO3: Students will examine and apply legal and ethical concepts associated with careers in mass media.

SLO4:  Students will describe the prevailing theories and professional structures of electronic media both in the U.S. and globally.